Hear, Hear. Bolivians show the way.
By Lance Devon
McDonald’s happy image and its golden arches aren’t the gateway to bliss in Bolivia. This South American country isn’t falling for the barrage of advertising and fast food cooking methods that so easily engulf countries like the United States. Bolivians simply don’t trust food prepared in such little time. The quick and easy, mass production method of fast food actually turns Bolivians off altogether. Sixty percent of Bolivians are an indigenous population who generally don’t find it worth their health or money to step foot in a McDonald’s. Despite its economically friendly fast food prices, McDonald’s couldn’t coax enough of the indigenous population of Bolivia to eat their BigMacs, McNuggets or McRibs.
One indigenous woman, Esther Choque, waiting for a bus to arrive outside a McDonald’s restaurant, said, “The closest I ever came was one day when a rain shower fell and I climbed the…
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